Optimizing the Multi-Program Call Center with CRM and Telephony Technologies
C3/CustomerContactChannels manages call center programs (sales and support) throughout the globe. The challenges that C3 faces every day have made CRM technology a critical component of its value delivery system. At the core of C3’s technology universe is SugarCRM Professional On-Demand. C3 worked with Levementum (a technology service provider that focuses on call center operations) to rapidly implement SugarCRM to manage their operations, integrate to their telephony platform, allow for VerInt call recording and monitoring, and enable SOAP based integration with their client operations applications.
See Ken Condren’s speech at Call Center Week 2011 below:
